Current and Future Trends of Media and Information Group Seven Stem. It conducts public opinion polling, demographic research, media … However, all consumers have an ad tolerance of between seven and 14 minutes per hour. Leverage these trends to your advantage and stay ahead of your competitors. From emerging technologies, like 5G and SD-WAN, to M&A activity, here are the five biggest forces that will be making … These younger participants have had some form of video gaming available most or all their lives. Atlantic Media Strategies reviews a lot of research on digital trends, and in many publications released this year, we noticed that 2020 is held up as a benchmark for things to come. Current and Future T rends in Social Media. With this leap, 80% of US consumers now subscribe to at least one paid streaming video service (figure 4), up from 73% in our pre–COVID-19 survey. More than two-thirds said they are likely to continue their new activity or subscription. Imagine your doctor operating on your local hospital from his computer in Australia. The main difference. Generational lines were blurring with more people filling idle time playing mobile games and bingeing on gameplay in highly immersive and social worlds. In 2018, Facebook invested new features into Facebook Groups, such as being able to participate as a business Page, updating with Stories, posting Live videos within the group and creating social learning units.Groups took off in 2018 as a way for brands to directly connect with fans without the algorithm affecting their posts. Current And Future Trends in Media and Information - Media and Information Literacy (MIL) 1. All data is weighted back to the most recent census to give a representative view of what US consumers are doing. How will rising demand for content that is more social and more virtual potentially augment—or compete with—traditional video content? For Millennials, it’s 69%, and for Gen Z, it’s 75%. He has more than 20 years of systems, operations, and management consulting experience implementing business-driven technology transformation and digital modernization programs for clients in technology, media, and telecommunications, and the public sector. CISION Current and Future Trends The leading global provider of PR software and services including content marketing, media monitoring, media … But how about public relations trends that can help your growth and development? 1. "National Research Council. Taken together, Gen Z, Millennials, and Gen X constitute 62% of consumers 14 and older. Brianna Moné, “An interactive map of the US cities and states still under lockdown—and those that are reopening,” Business Insider, June 3, 2020. Customer acquisition has accelerated, especially in paid streaming video, music, and gaming subscriptions. tops premium VOD charts faster than Trolls World Tour,” Screen Rant, May 16, 2020. Will virtualized sporting events become an artifact of the pandemic, or will leagues find ways to integrate them to drive more fan engagement? Entertainment has become more important than ever, as a solace in hard times and a way to spend time. When we asked consumers why they cancelled, 36% said it was too expensive (figure 6). How can service providers retain customers and prevent churn once trials expire? Why? Direction: Answer each of the following briefly and concisely. All data is weighted back to the most recent census to give a representative view of what US consumers are doing. Table of Contents: • The Nature of Information Literacy Excerpt from: Research 2.0 and the Future of Information Literacy by Tibor Koltay, Sonja Špiranec, László Z. Karvalics • Critical Thinking and Information Literacy Excerpt from: From Information Literacy to Social Epistemology by Anthony Anderson and Bill Johnston • Information … View in article, Erich Schwartzel, “‘Trolls World Tour’ breaks digital records and charts a new path for Hollywood,” Wall Street Journal, April 28, 2020; Rebecca Vanacker, “Scoob! Prominent trends … About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. The pressures are likely to mount when consumers have less money to spend—39% of our COVID-19 survey respondents reported a decrease in their household income since the pandemic began. An award-winning thought leader in digital business model transformation, Jeff is especially interested in the strategies organizations use to adapt to accelerating change. Consumers who lost income during the COVID-19 pandemic were more than twice as likely to cancel a service because of cost compared to those whose income was unchanged. Groups and building a community around your brand will become more prominent as businesses struggle to learn … The situation is particularly acute for movie theaters, sports, and live events that have had closures during the crisis. For Gen Z and Gen X, these numbers hovered around 30%, suggesting that many consumers have signed up for more services than they can handle or afford. View in article, Live events included going to themes parks, concerts, live theater, and sporting events. By being … TMT Predictions 2020, Deloitte Insights, December 9, 2019. For me, the MOOC, people nowadays are in midst of online, internet. But with cheap trials and easy cancellations, consumers can binge watch their favorite shows, cancel the subscription, and then return when the next season drops—essentially, “renting” services instead of joining them. The emergence of free, ad-supported alternatives makes it even more critical for subscription services to deliver value, especially since they’re up against growing competition from livestreaming video services and video gaming. The top livestreaming service for gaming has seen 50% growth in hours watched during the pandemic.14 For both watching and playing games, it remains to be seen how much of this growth will sustain after lockdowns are lifted. But for Gen Z and Millennials, it was 44% and 37%, respectively. Jeff has a Bachelor of Arts in political science from The Ohio State University, and a Master of Arts and PhD in political science from the University of Toronto. Streaming video subscriptions: After a giant leap, a step back? At the same time, seven in ten people have experienced news fatigue and feel worn out from the constant barrage of contentious s… This preview shows page 1 - 2 out of 3 pages. 1997. View in article, This figure includes only paid subscriptions for pay TV, streaming video, streaming music, video games, audiobooks, and news, and magazine subscriptions. Or are we seeing the beginnings of new markets? How will ad-supported models evolve as consumers demand more pricing options? The voice will become the gateway to media going forward. Yet auguring the future requires media and entertainment companies to work through difficult questions about the course of the pandemic, the time and money available to consumers, the growing array of options competing for their attention, the challenges imposed on media productions, and the need to reboot live entertainment. These activities will likely endure past the COVID-19 crisis. From cool video edits to new-age filters, we’re covering the top 5 creative social media trends of 2020, as well as the best apps and hacks to help you recreate these trends … Among Millennials, 40% felt “overwhelmed” by the number of subscriptions they manage, and 43% intended to reduce them. As costs, competition, and subscription fatigue grow, their choices today could shape the industry for the next decade. The second online survey (COVID-19 survey), of 1,101 consumers, was conducted in May 2020. Certain services may not be available to attest clients under the rules and regulations of public accounting. We would like to thank Amy Booth, Anisha Sharma, and Laura Kratcha for their marketing and communications leadership and ongoing support of the survey. With so many entertainment options, competition to attract and retain customers was fierce. Since the onset of the crisis, video gaming activities have accelerated considerably—up to 75% by some measures.10 In our COVID-19 survey, 29% of US consumers say they are more likely to use their free time to play a video game than watch a video. Our COVID-19 survey also found that 35% of consumers don’t want ads and will pay to avoid them. His industry experience spans film, television, home entertainment, broadcasting, over-the top, publishing, licensing, and games. Social media was once seen as an enabler of free information, helping citizens to break free from elite gatekeepers like journalists. Our pre–COVID-19 survey found that 29% of consumers were binge gaming weekly, for an average of 3.3 hours per session. This underscores the difficulty providers face with retention, as well as their growing focus on content libraries and original programming. View in article, Patrick Shanley, “Gaming usage up 75 percent amid coronavirus outbreak, Verizon reports,” Hollywood Reporter, March 17, 2020. Additions take center stage. Jeff’s academic background complements his technology expertise. For example, 20% of US consumers made changes to their streaming music subscriptions: 12% added at least one service, 5% cancelled at least one, and 3% added some and cancelled others. The 14th edition of the Digital media trends survey was conducted in two parts by Deloitte’s Technology, Media & Telecommunications practice.Two surveys … We conducted this survey to understand how the COVID-19 pandemic had changed media consumption habits. As data came in, we saw a big trend in media and entertainment (M&E): Consumers were adding, sampling, and cancelling services in search of the best value for their time and money. More consumers were sampling, subscribing, cancelling, and even resubscribing as they chased content, enjoyed trials, and tested for value across a growing array of media and entertainment options. While some people may be eager to return to the experience of big-screen theaters, others enjoy the comfort and convenience of home viewing. View in article, Marc Hogan, “Where can virtual concerts go after Travis Scott’s Fortnite extravaganza?,” Pitchfork, May 5, 2020. Indeed, the crisis has also accelerated the debate around theatrical releases. With theaters closed, several studios have successfully released new movies directly to streaming video services.15 During the pandemic, 22% of surveyed consumers—30% of Gen Z and 36% of Millennials—paid to watch a first-run movie on a streaming video service. The Curiosity in our mind is yet release we are continuing thinking of a prediction of the future media … About Pew Research Center Pew Research Center is a nonpartisan fact tank that informs the public about the issues, attitudes and trends shaping the world. Email a customized link that shows your highlighted text. Many sports and auto racing leagues have broadcast some sort of competition in a simulation of their sport.17 Perhaps unsurprisingly, virtual sports are becoming even more popular with Millennials: 19% are watching. COVID-19 accelerates subscriptions and cancellations as consumers search for value, Media consumption is now more fluid and round-the-clock, As people sample more services, fatigue sets in. Consumers were juggling more costs and content, with a strong correlation between feeling fatigued and the desire to reduce subscription services (figure 2). We can, in all fairness, predict a bright future to the current information technology trends … Therefore, the responses can’t be directly compared. The second online survey (COVID-19 survey), of 1,101 consumers, was conducted in May 2020. Since the COVID-19 pandemic began, these numbers have held strong. The Center can serve as a trusted adviser to help executives better discern risk and reward, capture opportunities, and solve tough challenges amid the rapidly evolving TMT landscape. Of all consumers, 7% subscribed to a video gaming service for the first time during the crisis. Consumers use all kinds of media to make shopping decisions – from YouTube to Facebook – and it’s becoming increasingly harder to put the people that buy certain products into a box than it used to be. Each household has an average of seven digital devices with screens—smartphones, tablets, smart TVs, and laptops.3 Providers face an increasingly crowded array of competing options for media and entertainment but, for now, streaming video services rule the screen. With the cancellation of live sports, many professional athletes have stayed connected with fans by streaming and commenting on their own video game play.12 Indeed, esports have enabled traditional sports such as basketball and racing to stay in the game virtually, despite the crisis.13. But it has also revealed new opportunities and led to innovations that media and entertainment companies may have resisted before. Both before and since the COVID-19 pandemic, our surveys show that more US consumers want cheaper, ad-supported streaming video options (figure 7). It conducts public opinion polling, demographic research, media … activity2_MIL-converted.docx - ACTIVITY 2 CURRENT AND FUTURE TRENDS IN MEDIA AND INFORMATION NAME Glenda Bicera SUBJECT INSTRUCTOR Ms Gretchen Vallente, ACTIVITY # 2: CURRENT AND FUTURE TRENDS IN MEDIA AND INFORMATION. Audio is the New Media. IT Industry Trends – Key Takeaways. See something interesting? Media and Information Literacy … And yet the phenomenon of playing, streaming, watching, and socializing in and around video games will likely continue to expand after the crisis has passed. But the opportunities and challenges facing media and entertainment companies are getting clearer, along with the questions executives should ask themselves to take advantage of windfalls, recover from setbacks, and thrive in the decade to come. M&E companies that can deliver the best value for money and time spent could lead for the next decade. How will consumers adapt to lost income and lower pay if the economic recovery is slow? Discover Deloitte and learn more about our people and culture. He has over a dozen years of experience in the technology industry and is a passionate expert and educator focused on emerging business and technology issues and the potential impacts of longer-term change. We conducted this survey to understand how the COVID-19 pandemic had changed media consumption habits. “The most important social media trend to watch in 2021 will be community-focused activity. The data below shows a breakdown of how we define the five generations represented in this survey. View in article, Jeff Loucks, Mark Casey, and Craig Wigginton, Ad-supported video: Will the United States follow Asia’s lead? Two surveys were fielded by an independent research firm. CURRENT AND FUTURE TRENDS OF MEDIA AND INFORMATION kuruko Basket. Read insights on rebuilding a stronger digital society. But there’s still a strong generational story. This could be changing. They hold 75% of entertainment subscription services. 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